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How Artificial intelligence and machine learning is influencing recruitment

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Head of Recruitment and Talent Sourcing
Paracon
4 mins

Welcome to the evolving landscape of talent acquisition, where technology seamlessly blends with the capabilities of machine learning (ML) and artificial intelligence (AI). Fact: traditional recruitment models are undergoing a transformative shift in this new hiring environment, paving the way for a more advanced, sophisticated, and efficient approach to talent acquisition systems and processes. 

The evolution towards a more AI-enhanced talent acquisition landscape seems to be a natural progression driven by both candidates seeking a better experience and employers aiming to optimise their recruitment processes 

The changing winds in recruitment 

The recruitment industry has long adhered to established norms. However, the advent of AI and ML is signalling a paradigm shift, promising a future where hiring processes become smarter and more intuitive. 

Recruiters, inundated with resumes in an increasingly competitive and complex job market, are witnessing a game-changing evolution. AI and ML enable organisations to process vast amounts of data and understand candidates’ inherent soft and ‘human’ skills alongside their formal qualifications, offering a more comprehensive view of each applicant. 

Imagine having the ability to more quickly and accurately screen candidates by analysing CVs and predicting job fit, thereby reducing the time and effort required for hiring. Simultaneously, this technology enhances the candidate experience through personalised communication and efficient interview scheduling. Predictive analytics help identify top talent and forecast hiring needs, ensuring better matches between candidates and roles. This capability is not a future promise but a present reality. Here are just a few areas where AI and ML is successfully leveraged in tech recruitment: 

AI applications in candidate sourcing: AI tools identify potential candidates from various sources, including online job portals, social media, and professional networks. These tools can analyse large datasets to find candidates who match the job requirements, saving recruiters significant time and effort at the initial screening phase. 

Automated job posting and distribution: AI-powered platforms can automatically draft and post job advertisements across multiple channels, ensuring broader reach and optimising posting times for maximum visibility. These platforms can also tailor job postings to attract the most suitable candidates based on historical data. 

AI-powered talent pool analytics: companies can analyse and manage their talent pools more effectively because AI can identify trends and patterns in candidate data, helping organisations understand the skills and attributes that are most valuable. This enables recruiters to make more informed decisions about where to focus their recruitment efforts. 

AI-driven candidate screening and selection tools: automatically evaluate CVs and application forms, shortlisting candidates who best fit the job criteria. These tools use advanced algorithms to assess a candidate’s qualifications, experience, and other attributes, significantly speeding up the initial screening process. 

CV parsing and keyword analysis: use AI to extract relevant information from CVs and match it against job descriptions. This technology ensures that no qualified candidate is overlooked and helps in creating a more efficient and effective shortlisting process. 

Behavioural assessment and predictive analytics: use AI to evaluate a candidate’s potential future performance. By analysing behavioural data and past performance, these tools can predict how well a candidate might perform in a specific role. This adds a layer of depth to the recruitment process, beyond traditional assessments. 

Making the most of humans in the loop 

Balancing technology with the human touch in talent acquisition and recruitment is crucial for many reasons. While AI and machine learning offer numerous efficiencies and enhancements, the human element remains indispensable in creating a well-rounded, effective hiring process. 

Remember, recruitment is fundamentally about relationships. Candidates often value personal interactions that provide a sense of the company’s culture and values. Human recruiters can build rapport, offer personalised feedback, and address specific concerns or questions candidates may have. This human touch can significantly enhance the candidate experience, making them feel valued and understood. 

Despite the sophistication of AI, there are many aspects of a candidate’s potential that are difficult to quantify or assess through algorithms alone. Human recruiters bring intuition, empathy, and an understanding of subtle cues that machines might miss. These qualities are essential for evaluating a candidate’s fit within a company’s culture and their ability to adapt and grow within the role. 

Each recruitment scenario is also unique, and there are many factors that cannot be standardised or predicted by AI. Human recruiters can adapt their approach to fit the specific needs of each role, organisation and candidate. They can provide tailored advice, negotiate offers, and handle complex situations that require a personalised touch. This flexibility ensures that the recruitment process remains dynamic and responsive. 

Candidates are more likely to trust a human recruiter who can engage with them authentically and transparently and recruitment often involves managing emotions and expectations. Human recruiters can offer empathy and support, helping candidates navigate the stress and uncertainty of job searching. They can also provide encouragement and motivation, making candidates feel more confident and valued throughout the process. 

The Paracon difference 

Finding talent can be a lengthy and costly process. Our talent attraction team uses best practices and technology to source and place permanent skilled IT resources whose skills and work ethic match your culture and long-term business needs. If you are struggling with lengthy and expensive searches, consider partnering with us to show you the power of today’s latest sourcing technologies powered by the experienced human insight of our recruitment specialists. Our permanent hire solution handles the full process for you by bringing you together with the right candidate, from sourcing and screening, to salary negotiation and onboarding.

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