South Africa

Purpose

Dr John Wentzel 1
Chief Executive Officer
Adcorp Group
< 1 minute

What occupies the mind of our CEO?

“Purpose is an intention of aim, a reason for doing something or for allowing something to happen” – Oxford Dictionary.

At it’s core: Intention, Action and Outcome

  • Why it’s important
  • How it links to strategy and values
  • What Adcorp’s purpose is

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